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商品編號： 9-717-418 出版日期： 2016/07/26 作者姓名： Alcacer, Juan;Sadun, Raffaella;Hull, Olivia;Herman, Kerry 商品類別： Other 商品規格： 30p 再版日期： 2017/08/02 地域： 產業： 個案年度： 2015 - 2016
商品敘述：
In October 2015, Google restructured into Alphabet, a holding company, which analysts said would facilitate innovation among its diverse subsidiaries. But when news reports surfaced revealing struggles within Alphabet companies including Nest, the smart thermostat maker, observers began to wonder if the reorganization made sense after all.
涵蓋領域：
Innovation;Organizational restructuring;Public relations;Subsidiaries;Technology and analytics
相關資料：
Case Teaching Note, (5-718-407), 13p, by Raffaella Sadun
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